Miraval became the Official Rosé of SCOPE Miami Beach, one of the biggest contemporary art shows during Art Basel Miami. I worked with the brand to design a sleek, on-brand activation space that seamlessly fit their aesthetic. Miraval was featured at multiple SCOPE bars, showcased in the activation space, and highlighted at the exclusive SCOPE Circle Dinner Party and after-party, where large-format bottles became a focal point of the celebration. I was on-site throughout the week as the main point of contact for both SCOPE and the brand, making sure everything—from setup to execution—ran smoothly and that Miraval’s presence remained strong and visually impactful.