Hello Sunshine’s dinner with L’Oréal Paris at NeueHouse Hollywood was an opportunity to create an immersive brand experience celebrating the next Hello Sunshine Collective roster. Managing the creative setup and logistics, I sourced rentals, designed custom fabrications, created collateral, and provided on-site support. Multiple activations throughout the night engaged 75 guests and strengthened the connection between L’Oréal Paris and the Hello Sunshine community.